Despite many organisations moving away from remote working (see the recent demands from Reddit that their staff relocate – last year Yahoo did the same) remote working continues to become more popular. Monica Wells of BizDb reminds us why.
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Remote work has during the last few years become an increasingly popular professional trend. More and more people are finding it easier to work from home, saving up on time and money that would otherwise be lost in commuting. Companies, on the other hand, can easily outsource their services and use cutting-edge technologies to communicate and collaborate in such a way as to render distance irrelevant and create a cohesive team.

Mobile Worker by Michael Coghlan on Flickr, CC-SA
Here are the top 3 reasons the explain the present popularity of remote work from the perspective of workers and employers.
Flexibility
What workers love about remote work is its flexibility and the opportunity it grants them for achieving a great work-life balance, where they’re able to cultivate their passions and get a lot of work done in one day. Working from home, employees don’t need to feel stressed about their schedule and commuting – this helps them to stay productive and more satisfied.
One of the biggest perks of remote working is the ability to control one’s schedule. Gone are the days of a 9 to 5 job – mobile devices and cloud computing allow to work literally from anywhere and at any time, provided there’s an Internet connection. All this accounts for the increased satisfaction of workers, who have more freedom and so are more motivated to do a great job for their organization.
Workers And Employers Can Cut Expenses
When working in remote, employees not only save time, but money as well. Saving up on gas or public transport tickets is on the long run great not only for their wallets, but also for the environment – less cars on the streets simply mean less pollution.
Seen from the perspective of employers, remote work is a cheap affair. Companies are able to find qualified workers who provide similar talent and productivity to local workers, but at a lower cost. Apart from salaries, companies open to remote work additionally save up on office space and other facilities.
Companies Can Attract Talent
This is particularly relevant to sectors suffering from skill shortage or tough competition to acquire talented workers. Thanks to remote working environment, companies can benefit from skills of people who don’t need to be located near its headquarters, automatically rising the chance of finding competent and talented candidates.
In order to attract talents, employers need to come across as flexible and ready to accommodate skilled employees through a variety of employee-oriented policies. Companies can offer remote work to on-site employees too – it’s a great factor to retain them and boost their satisfaction.
Remote work still needs to be addressed as a potential challenge, but its benefits are simply worth the price. Communication is the biggest issue here – without proper tools and training, distance might affect the dynamics of team collaboration.
Needless to say, the management style employed in remote context will also radically differ from traditional one and could possibly require additional training. Without specific knowledge, managers will see the productivity of their team crumble under the pressure of distance.
Fortunately, there’s a whole wealth of technologies and cloud services that make collaboration and communication significantly easier. Other than that, companies interested in remote work can benefit from the expertise provided by specialized venture that deliver solutions for creating, managing and improving remote work opportunities.
Is remote work for everyone? That largely depends on the industry and company size. Following the steps taken by Yahoo, Reddit has just placed a new policy, which forces workers to either relocate to the company’s headquarters in San Francisco or face contract termination.
While remote might not work for those tech giants, it’s a perfect working environment for budding start-ups and mid-sized companies that know how to use technology to their advantage and employ it in order to efficiently manage remote workers and help them to collaborate as a team.